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//* directmonster2.0.2.js *//
//***************By LunaMetrics LLC***************//
//********** http://www.lunametrics.com/ *********//
//***********************&************************//
//*********Dan Wilkerson * @notdanwilkerson*******//
//************version 2.0.2 September 2013********//
//This software is licensed under the MIT License
//https://github.com/lunametrics/directmonster/blob/master/LICENSE
//VARIABLES
var source = ''; //Document referrer unless overruled
var medium = ''; //Referral by default unless overruled
var campaign = ''; //set by campaign paramters or from overruled
var term = ''; //Comes from relevant query parameter or overruled
var content = ''; //everything after the hostname in the referrer. MAybe find with TLDs?
var gclid = '';
var dclid = '';
var URLnewHash = '';
var i = '';
var getReferrer = '';
var foundSearchEngine = false;
var ownedHostnames = document.location.hostname.replace('www',''); //Domain names you own to prevent self-referrals, can be a RegEx
if (document.referrer !== '') { //Check if we have referrer information
getReferrer = document.referrer.replace('www.', '').split(/:\/\//)[1].split('/')[0]; //Let's cut up whatever referrer information we have into something usable
}
var enginesAndQueryParams = "daum:q= eniro:search_word= naver:query= pchome:q= images.google:q= google:q= yahoo:p= yahoo:q= msn:q= bing:q= aol:query= aol:q= lycos:q= lycos:query= ask:q= netscape:query= cnn:query= about:terms= mamma:q= voila:rdata= virgilio:qs= live:q= baidu:wd= alice:qs= yandex:text= najdi:q= seznam:q= rakuten:qt= biglobe:q= goo.ne:MT= wp:szukaj= onet:qt= yam:k= kvasir:q= ozu:q= terra:query= rambler:query= conduit:q= babylon:q= search-results:q= avg:q= comcast:q= incredimail:q= startsiden:q= go.mail.ru:q= search.centrum.cz:q= 360.cn:q=".split(" ");
var urlRefc = '';
if (document.location.href.indexOf('&rf=') > -1) {
urlRefc = document.location.href.split('&rf=')[1].split(/[&,?]/)[0];
}
var cookieC = '';
if (document.cookie.indexOf('_ga=') > -1) {
cookieC = document.cookie.toString().split('_ga=')[1].split(';')[0].split(/GA[0-9]\.[0-9]\./)[1];
}
//ENCODE/CIPHER & DECODE/DECIPHYER FUNCTIONS
function remixed(paramBits) { //This function encodes campaign parameter information
var reduxBits = '';
var newChar = '';
var i = '';
var splitBits = paramBits.split('');
switch (paramBits) {
case '(direct)':
reduxBits = 'd';
break;
case "referral":
reduxBits = 'r';
break;
case 'google':
reduxBits = 'g';
break;
case 'organic':
reduxBits = 'o';
break;
case '(organic)':
reduxBits = 'or';
break;
case 'yahoo':
reduxBits = 'ya';
break;
case 'bing':
reduxBits = 'b';
break;
case 'facebook.com':
reduxBits = 'f';
break;
case 'm.facebook.com':
reduxBits = 'fm';
break;
case 'twitter.com':
reduxBits = 'tw';
break;
case 'linkedin.com':
reduxBits = 'l';
break;
case 'youtube.com':
reduxBits = 'y';
break;
case 'm.youtube.com':
reduxBits = 'ym';
break;
case 't.co':
reduxBits = 't';
break;
case 'stackoverflow.com':
reduxBits = 'so';
break;
case 'pinterest.com':
reduxBits = 'p';
break;
case 'plus.google.com':
reduxBits = 'gu';
break;
case 'plus.url.google.com':
reduxBits = 'gp';
break;
case '(none)':
reduxBits = 'n';
break;
case '(not set)':
reduxBits = 'ns';
break;
case '(not provided)':
reduxBits = 'np';
break;
case 'cpc':
reduxBits = 'c';
break;
default:
for (i = 0; i < splitBits.length; i++) {
if (splitBits[i].search(/[A-Za-z]+/) > -1) {
switch (splitBits[i].charCodeAt(0)) {
case 90:
newChar = 'A';
break;
case 122:
newChar = 'a';
break;
default:
newChar = splitBits[i].charCodeAt(0) + 1;
break;
}
reduxBits += String.fromCharCode(newChar);
} else {
reduxBits += splitBits[i];
}
}
break;
}
return reduxBits;
}
function demixed(paramEncodes) { //This function decodes campaign parameter information
var reduxBits = '';
var newChar = '';
var i = '';
var splitBits = paramEncodes.split('');
switch (paramEncodes) {
case 'd':
reduxBits = '(direct)';
break;
case "r":
reduxBits = 'referral';
break;
case 'g':
reduxBits = 'google';
break;
case 'o':
reduxBits = 'organic';
break;
case 'or':
reduxBits = '(organic)';
break;
case 'ya':
reduxBits = 'yahoo';
break;
case 'b':
reduxBits = 'bing';
break;
case 'f':
reduxBits = 'facebook.com';
break;
case 'fm':
reduxBits = 'm.facebook.com';
break;
case 'tw':
reduxBits = 'twitter.com';
break;
case 'l':
reduxBits = 'linkedin.com';
break;
case 'y':
reduxBits = 'youtube.com';
break;
case 'ym':
reduxBits = 'm.youtube.com';
break;
case 't':
reduxBits = 't.co';
break;
case 'so':
reduxBits = 'stackoverflow.com';
break;
case 'p':
reduxBits = 'pinterest.com';
break;
case 'gu':
reduxBits = 'plus.google.com';
break;
case 'gp':
reduxBits = 'plus.url.google.com';
break;
case 'n':
reduxBits = '(none)';
break;
case 'ns':
reduxBits = '(not set)';
break;
case 'np':
reduxBits = '(not provided)';
break;
case 'c':
reduxBits = 'cpc';
break;
default:
for (i = 0; i < paramEncodes.length; i++) {
if (splitBits[i].search(/[A-Za-z]+/) > -1) {
switch (splitBits[i].charCodeAt(0)) {
case 65:
newChar = 'Z';
break;
case 97:
newChar = 'z';
break;
default:
newChar = splitBits[i].charCodeAt(0) - 1;
break;
}
reduxBits += String.fromCharCode(newChar);
} else {
reduxBits += splitBits[i];
}
}
break;
}
return reduxBits;
}
//FUNCTIONS
function preMonster() {
if (document.referrer === '' && window.location.hash.search(/(\?|&|#)(utm_source|dclid|gclid)=/) === -1 && cookieC !== urlRefc) {
var pmGclid = '';
var pmDclid = '';
var pmSource = '';
var pmMedium = '';
var pmCampaign = '';
var pmContent = '';
var pmTerm = '';
var pmRefcid = '';
if (window.location.hash.indexOf('#g=') > -1) {
pmGclid = 'gclid=' + demixed(window.location.hash.split('#g=')[1].split(/&m=|&cp=|&ct=|&st=|&rf=/)[0]);
}
if (window.location.hash.indexOf('#d=') > -1) {
pmDclid = 'dclid=' + demixed(window.location.hash.split('#d=')[1].split(/&m=|&cp=|&ct=|&st=|&rf=/)[0]);
}
if (window.location.hash.indexOf('#sr=') > -1) {
pmSource = 'utm_source=' + demixed(window.location.hash.split('#sr=')[1].split(/&m=|&cp=|&ct=|&st=|&rf=/)[0]);
}
if (window.location.hash.indexOf('&m=') > -1) {
pmMedium = '&utm_medium=' + demixed(window.location.hash.split('&m=')[1].split(/&m=|&cp=|&ct=|&st=|&rf=/)[0]);
}
if (window.location.hash.indexOf('&cp=') > -1) {
pmCampaign = '&utm_campaign=' + demixed(window.location.hash.split('&cp=')[1].split(/&m=|&cp=|&ct=|&st=|&rf=/)[0]);
}
if (window.location.hash.indexOf('&ct=') > -1) {
pmContent = '&utm_content=' + demixed(window.location.hash.split('&ct=')[1].split(/&m=|&cp=|&ct=|&st=|&rf=/)[0]);
}
if (window.location.hash.indexOf('&st=') > -1) {
pmTerm = '&utm_term=' + demixed(window.location.hash.split('&st=')[1].split(/&m=|&cp=|&ct=|&st=|&rf=/)[0]);
}
if (window.location.hash.indexOf('&rf=') > -1) {
pmRefcid = '&rf=' + window.location.hash.split('&rf=')[1].split(/&m=|&cp=|&ct=|&st=/)[0];
}
var fixedHash = pmDclid + pmGclid + pmSource + pmMedium + pmCampaign + pmTerm + pmContent + pmRefcid;
window.location.hash = fixedHash;
}
if (window.location.href.search(/#(utm_source|gclid|dclid)=/) > -1 && cookieC === urlRefc) {
document.location.hash = '';
}
}
function dirmonURL(theCID) {
var urlSource = '';
var urlMedium = '';
var urlCampaign = '';
var urlTerm = '';
var urlContent = '';
var urlGclid = '';
var urlDclid = '';
if (window.location.href.search(/(\?|&)(utm_source|dclid|gclid)=/) > -1) {
window.location.hash = "&rf=" + theCID;
} else {
if (source.length > 0) {
urlSource = "#sr=" + remixed(source);
}
if (dclid.length > 0) {
urlDclid = "#d=" + remixed(dclid);
}
if (gclid.length > 0) {
urlGclid = "#g=" + remixed(gclid);
}
if (medium.length > 0) {
urlMedium = "&m=" + remixed(medium);
}
if (campaign.length > 0) {
urlCampaign = "&cp=" + remixed(campaign);
}
if (term.length > 0) {
urlTerm = "&st=" + remixed(term);
}
if (content.length > 0) {
if (content.search(/-slb|-tmc/) > -1) {
urlContent = "&ct=" + remixed(content);
} else {
urlContent = "&ct=" + remixed(content + "-slb");
}
} else {
urlContent = '&ct=-tmc';
}
URLnewHash = urlSource + urlDclid + urlGclid + urlMedium + urlCampaign + urlTerm + urlContent + "&rf=" + theCID;
window.location.hash = URLnewHash;
}
}
function dirmonCookie() {
var cookSource = '';
var cookMedium = '';
var cookCampaign = '';
var cookTerm = '';
var cookContent = '';
var cookGclid = '';
var cookDclid = '';
if (source.length > 0) {
cookSource = "ldmcsr=" + remixed(source);
}
if (dclid.length > 0) {
cookDclid = "ldmdclid=" + remixed(dclid);
}
if (gclid.length > 0) {
cookGclid = "ldmgclid=" + remixed(gclid);
}
if (medium.length > 0) {
cookMedium = "|ldmcmd=" + remixed(medium);
}
if (campaign.length > 0) {
cookCampaign = "|ldmccn=" + remixed(campaign);
}
if (term.length > 0) {
cookTerm = "|ldmctr=" + remixed(term);
}
if (content.length > 0) {
cookContent = "|ldmcct=" + remixed(content);
}
var cookieString = cookSource + cookDclid + cookGclid + cookMedium + cookCampaign + cookTerm + cookContent;
var cookieExpires = new Date();
cookieExpires.setMonth(cookieExpires.getMonth() + 6);
var finalCookie = "utmzombie=" + cookieString + "; path=/; expires=" + cookieExpires;
document.cookie = finalCookie;
}
function getBestInfo() {
if (document.location.href.indexOf('?') > -1) {
var queryParams = document.location.href.split('?')[1].split(/#/)[0].split(/&/g);
for (i = 0; i < queryParams.length; i++) {
if (queryParams[i].indexOf('gclid') > -1 || queryParams[i].indexOf('dclid') > -1) {
if (queryParams[i].indexOf('gclid') > -1) {
//gclid = queryParams[i].split('=')[1]; //Currently, Universal Analytics is not accepting anchored gclids
source = 'google';
medium = 'cpc';
content = queryParams[i].split('=')[1];
}
if (queryParams[i].indexOf('dclid') > -1) {
//dclid = queryParams[i].split('=')[1]; //Currently, Universal Analytics is not accepting anchored dclids
source = 'google';
medium = 'display';
content = queryParams[i].split('=')[1];
}
if (document.referrer.indexOf('google.com') > -1) { //check the referrer for the term
term = document.referrer.split(/&q=|\?q=|#q=/)[1].split(/&/)[0];
} else if (document.location.href.indexOf('&st=') > -1) { //check for a hashed parameter with the term
term = demixed(document.location.href.split('&st=')[1].split(/&/)[0]);
} else { //check the cookie for the term
if (document.cookie.indexOf('|ldmcct=') > -1) {
term = document.cookie.split('utmzombie')[1].split(';')[0].split(/utmctr=/)[1].split(/\|/)[0];
}
}
} else {
if (queryParams[i].indexOf('utm_source=') > -1) {
source = queryParams[i].split('=')[1];
} else if (queryParams[i].indexOf('utm_medium=') > -1) {
medium = queryParams[i].split('=')[1];
} else if (queryParams[i].indexOf('utm_campaign=') > -1) {
campaign = queryParams[i].split('=')[1];
} else if (queryParams[i].indexOf('utm_term=') > -1) {
term = queryParams[i].split('=')[1];
} else if (queryParams[i].indexOf('utm_content=') > -1) {
content = queryParams[i].split('=')[1];
}
}
}
} else if (document.referrer !== '' && getReferrer.search(ownedHostNames) === -1) {
for (i = 0; i < enginesAndQueryParams.length; i++) {
if (document.referrer.indexOf(enginesAndQueryParams[i].split(':')[0]) > -1) {
if (document.referrer.indexOf(enginesAndQueryParams[i].split(':')[1]) > -1) {
term = document.referrer.split(enginesAndQueryParams[i].split(':')[1])[1].split('&')[0];
if (term === '' && document.referrer.indexOf('google.com/') > -1) {
term = '(not%20provided)';
}
source = enginesAndQueryParams[i].split(':')[0];
medium = 'organic';
foundSearchEngine = true;
} else if (document.referrer === 'https://www.google.com/') {
source = 'google';
medium = 'organic';
term = '(not%20provided)';
foundSearchEngine = true;
}
}
}
if (foundSearchEngine === false) {
source = document.referrer.replace('www.', '').split(/:\/\//)[1].split('/')[0];
medium = 'referral';
content = document.referrer.split(getReferrer)[1].split(/\?|#/)[0];
if (content === '/') {
content = '';
}
}
} else if (document.location.href.search(/#sr=|#d=|#g=/) > -1) {
var hashedParams = document.location.hash.split(/&/g);
for (i = 0; i < hashedParams.length; i++) {
if (hashedParams[i].indexOf('#sr=') > -1) {
source = demixed(hashedParams[i].split('=')[1]);
}
if (hashedParams[i].indexOf('#g=') > -1) {
gclid = demixed(hashedParams[i].split('=')[1]);
}
if (hashedParams[i].indexOf('#d=') > -1) {
dclid = demixed(hashedParams[i].split('=')[1]);
}
if (hashedParams[i].indexOf('m=') > -1) {
medium = demixed(hashedParams[i].split('=')[1]);
}
if (hashedParams[i].indexOf('cp=') > -1) {
campaign = demixed(hashedParams[i].split('=')[1]);
}
if (hashedParams[i].indexOf('st=') > -1) {
term = demixed(hashedParams[i].split('=')[1]);
}
if (hashedParams[i].indexOf('ct=') > -1) {
content = demixed(hashedParams[i].split('=')[1]);
}
}
} else if (document.cookie.indexOf('utmzombie=') > -1) {
var cookieBits = document.cookie.split('utmzombie=')[1].split(';')[0].split(/\|/);
for (i = 0; i < cookieBits.length; i++) {
if (cookieBits[i].indexOf('ldmcsr=') > -1) {
source = demixed(cookieBits[i].split('=')[1]);
}
if (cookieBits[i].indexOf('ldmgclid=') > -1) {
gclid = demixed(cookieBits[i].split('=')[1]);
}
if (cookieBits[i].indexOf('ldmdclid=') > -1) {
dclid = demixed(cookieBits[i].split('=')[1]);
}
if (cookieBits[i].indexOf('ldmcmd=') > -1) {
medium = demixed(cookieBits[i].split('=')[1]);
}
if (cookieBits[i].indexOf('ldmccn=') > -1) {
campaign = demixed(cookieBits[i].split('=')[1]);
}
if (cookieBits[i].indexOf('ldmctr=') > -1) {
term = demixed(cookieBits[i].split('=')[1]);
}
if (cookieBits[i].indexOf('ldmcct=') > -1) {
content = demixed(cookieBits[i].split('=')[1]);
}
}
}
dirmonCookie();
}
getBestInfo();